How Much Can You Earn From Website Ads? A Simple Estimate
By Adsonmarket Editorial Team ·
You can estimate ad earnings with two numbers: monthly page views and an RPM range. The result won't be exact, but it sets realistic expectations.
The formula
Monthly earnings = (page views ÷ 1,000) × RPM.
Three scenarios
Use a range rather than one guess.
- Low: RPM $0.50
- Medium: RPM $1.50
- High: RPM $4.00
What moves you up
Higher-value audiences, better placements and faster pages.
Example
100,000 page views
Low: $50. Medium: $150. High: $400 per month. Most new sites start near the low or medium range.
Step-by-step
- Find monthly page views
- Apply the three RPMs
- Track actual RPM after a month
- Refine your estimate
Monetize your site with Adsonmarket
Add your websites, verify ownership and track earnings, RPM and CTR in one dashboard.
FAQs
Do visits or page views matter?
Page views — each one can carry several impressions.